For FW21, the designer looked to Ovid’s Metamorphoses for inspiration. As Alexandra O’Neill explains: “I have always loved ancient Roman art, architecture, and literature. Metamorphoses seem particularly relevant with the changes we are seeing across the globe. Ovid paints vivid pictures of transformation triggered by challenges, strife, and turmoil, often suggesting that art and creation allow one to transcend suffering. I have found solace in creating this collection. Multidimensional fabrics and contrasting colors form pieces with draped silhouettes, structured column-like details, and relaxed fits. Heavy gold jewelry and jeweled hairpieces round out the collection, evoking a romanticized view of Roman myth and architecture. The way people are living their lives and how they dress for it has changed. I wanted these pieces to be able to fit into our new lifestyles and to be worn in a way that felt right for each individual. I mixed these more practical elements with some pieces that are pure fun and fantasy.” She nailed it all the way with beautiful creations taking us to a different concept and era. A romantic at heart, she picked Valentines for this presentation, which probably conveys another special meaning.
This season’s collection is diversified from previous collections, as O’Neill has incorporated more pieces that are guaranteed to bring elevated luxury into the everyday wardrobe. Markarian introduces a broader selection of jewelry including earrings, hair baubles, bracelets, belts, and necklaces in collaboration with Ciner. Newly expanded separates feature richly textured sustainable knitwear, which is made from recycled cashmere and sustainably harvested mohair. The method of production reduces energy and water consumption by 76% and 89% respectively when compared to traditional virgin wool production. The Mohair producers Markarian chose to source from, farm in accordance with the Sustainable Mohair Production Guidelines which keep land management, animal health, and well-being in mind.