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Max Mara FW23: The Camelocracy

Embarking on the journey into the realm of Max Mara Fall-Winter 2023, we immerse ourselves in the universe of Émilie, the Marquise du Châtelet. An independent-minded luminary of the Age of Reason, Émilie boldly challenged the conventions of the 18th century, advocating for intellectual liberation with fervor and creative ingenuity.

Within Max Mara’s creative realm, Émilie emerges, rejecting the constrictive norms of her era and unfurling the curtain to unveil a novel contemporary wardrobe.

Envelop yourself in the opulence of rich brocades and the cascade of voluminous drapery, as feathers dance in the embrace of romanticism. Executed with Émilie’s hallmark precision, these pieces narrate a tale of elegance with a touch of rebellion.

A resplendent camel-hued parka transforms to reveal opulent damask, a delightful interplay of contrasts. Pannier skirts embrace a fusion of form and function, integrating sporty pockets into their grandeur.

A cocktail dress, adorned with regal allure, boasts an enchanting train that captures the essence of nobility. Capes and coats drape over a single shoulder, evoking a hint of 18th century swagger, marrying history with modernity in a symphony of style.

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