Shopping Therapy

Brands to Wear to the New York Fashion Week

For trendsetters and street style stars filling up the streets outside the New York Fashion Week venues, ‘what to wear’ is always a priority. Some of the girls are stocking up on statement pieces throughout the year investing large sums of money on their wardrobe updates, those with many social media followers borrow from the designers, while others want to look equally stylish without spending a fortune of eye-catching fashion. In all three categories, you see the urge for something new, fresh, or of the moment. Let’s go through suggestions that keep you to the forefront as fashion week gorgeous attendee. February 2020 belongs to your style sense and photogenic powers!


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Last night, @billieeilish attended and performed at the @spotify Best New Artist Party in a Valentino look designed for her by @pppiccioli.

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The Sant handbags. Handcrafted to perfection at the centuries-old local industry businesses (more than half of the residents work in the trade) in a remote picturesque rocky landscape called Ubrique, between two biodiverse natural parks, in Southern Spain’s region of Andalusia, 75 miles south of Seville, these handbags look way more expensive than their retail price. The traditional artisanal approach charmingly contradicts modern design. The capsule collection currently online on their website is inspired by Japanese tradition. The Kinchaku (mini & regular size), Furoshiki, Obi, and Shiromuku in earthy tones (olive shade is a must-have) will all been seen on showgoers at the New York Fashion Week.

Naturae Sacra handbags. Designed in Milan and handmade in Turkey, these minimalist handbags with signature one-of-a-kind resin handles are instantly eye-catching. Referencing Hans Arp’s ‘Silence’ series of sculpture, the Arp (mini & regular size) will also be a top choice among styles to rock to the fashion week.

Nike collaboration sneakers, Y3 sneakers (Adidas) and Adidas Originals. Luxe versions of throwback styles by the leaders in sportswear are this season way more coveted that designer sneakers by the likes of Prada, Burberry, Alexander McQueen and Gucci. The Nike x Olivia Kim W Air Force 1 07 with a Betty Boop image, the Nike Air Max 90 Classic in fun color combos, the Nike Dunk Hi Nylon TZ, the Off-White x Nike Waffle Racer SP, the Nike x Off-White Zoom Vapor, the Nike SB Dunk Low Pro OG, the Y-3 Kaiwa Low-Top, the Adidas Originals by Alexander Wang, the Adidas Yeezy Boost 350, and the Adidas by Farrell Williams will infuse street style with post-gym vibes.

Rotate Birger Christensen dresses. With puff shoulders, gathered details, dressed buttons and/or belts, these quite affordable statement dresses get all of the attention. They feature incredible motifs, structured silhouettes and in some cases metallic shine. The Victorian elements add a romantic touch to these young & fresh cocktail outfits. In chilly weather you might need to combine them with knitted tights and boots. They are completely fun to wear!


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#makeitrotate @_jenettemadsen_ wearing Number 1 – Floral jacquard.

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Aeyde boots. Perfectly made in Italy at family-owned factories in designs that balance luxury to modern reality, these boots are complementary to your statement fashion week outfits. This Berlin-based direct-to-consumer online fashion brand was launched in 2015 by Luisa Dames and Constantin Langholz-Baikousis. The dash stitch detail is the signature of the brand. Their Harper, Lena, Leandra, Ruby, Lidia, and Dahlia boots look way more expensive than their retail price and will be a great fashion investment.

Nanushka faux leather clothes. Dresses, shirts, jackets, jumpsuits, and coats crafted from vegan leather are the hit products of a brand owned by Sandra Sandor and long-time partner Peter Baldaszti and launched in 2006. With several NYFW shows under their belt and an on-trend faux leather concept, these fashion entrepreneurs offer the world instant street style hits.


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To new lengths – @dagmarajarzynka wears the Emery dress in burnt orange vegan leather. ✨ #nanushkagirls

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Versace and Valentino (the 2 Vs). Lately both global luxury brands are focusing on V-logo-driven series of products. Fashionistas from all over the world are obsessed with the V-logo of the Valentino handbags because they offer a tasteful twist to logomania. Versace is also experiencing a long period of revival – Jennifer Lopez on Donatella’s runway gave us one of the house’s latest iconic moments – and the baroque V-logo lands everywhere from handbags to belts, shirts, and jewelry.

Stand Studio faux fur outerwear & accessories. Teddy faux fur coats, tote handbags in adorable colors, and lambskin jackets are surely the coveted items from this affordable fashion-forward brand that was founded in 2014 by Nellie Kamras. Along with other Scandinavian brands such as Stine Goya and Rotate Birger Christensen, it is making waves among fashionistas because it offers great-quality fashion statements at reasonable prices.


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Chloé accessories. Handbags and shoes by this global luxury brand are pure design magic. They mix functionality with beauty, innovation, and all the advantages of traditional techniques. Fashionistas’ go-to handbags include the small Tess, the small Aby Lock, the mini Chloé C, and the Chloé C Belt Bag. Their favorite shoes include the Sonnie sneakers, the Rylee boots, and the Betty rain boots in endless variations. Don’t forget their oversize sunnies!

Jennifer Behr headbands. Hand-made in NYC by Jennifer Behr who is an expert in headpieces designing previously for Frédéric Fekkai, these precious items are the best way to rock the ongoing headband trend. Her imaginative designs have been seen on A-listers Amy Adams, Jessica Biel, Helena Christensen, Alexa Chung, Lauren Conrad, the Fanning sisters, Lady Gaga, Maggie Gyllenhaal, the Kardashian sisters, Jennifer Lawrence, Blake Lively, Ashley Madewke, Madonna, Rooney Mara, Leighton Meester, the Olsen twins, Katy Perry, Natalie Portman, Rihanna, Winona Ryder, Zoe Saldana, Emma Stone, Charlize Theron, Liv Tyler , Olivia Wilde, and Oprah Winfrey. Why not on you at the NYFW?


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Taking on the week in a #loreleiheadband – how about you? 👊

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