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NYFW Fall/Winter 2017 Day 3

NYFW Fall/Winter 2017 Day 3
As I shared on my Instagram account (@elena_sendona) I felt as I almost sitting on a rock watching the magical, well-coordinated, and elevated Lacoste show by Creative Director Felipe Oliveira Baptista. As a journalist from Canadian TV sitting next to me thrillingly shared “everybody is here”...
February 12th, 2017 | Catwalk | Read More

NYFW Fall/Winter 2017 Day 2

NYFW Fall/Winter 2017 Day 2
It wasn’t all about shows at that day but mostly about running errands regarding my up-and-coming FEEL GOOD FUR brand. Yet despite chaos, traffic, and snow I was on time for two very interesting shows early in the morning! The Dan Liu show at Skylight Studios was combined with dance & music...
February 11th, 2017 | Catwalk | Read More

NYFW Fall/Winter 2017 Day 1

NYFW Fall/Winter 2017 Day 1
The FW17 shows – as always – started with Nicholas K who gave their own version of the artistic French style accented with metallics, berets, and signature draping. Red and black were among the main color choices. I loved the one-shoulder tunic, the leather jackets, and the rap music playing...
February 11th, 2017 | Catwalk | Read More

Before NYFW Fall/Winter 2017

Before NYFW Fall/Winter 2017
We might all think that New York Fashion Week FW17 started on Thursday February the 9th yet there is always a couple of days filled with fashion-related engagements. For me, it was the Fashion Meets Tech panel discussion organized by Epson at the ‘Current’ event space at Pier59 Studios featuring...
February 10th, 2017 | Catwalk | Read More

A Fashionable Life on Four Wheels

A Fashionable Life on Four Wheels
Renowned watchmaker Carl F. Bucherer and automotive powerhouse Rinspeed have been working together in partnership for the past ten years. What unites the two companies is not only their Swiss roots, but also a shared philosophy – in their never-ending quest for new solutions, ideas and innovative technologies....
January 8th, 2017 | Predict Fashion | Read More

Is Your Hair Color Too Boring for Spring?

Is Your Hair Color Too Boring for Spring?
I’m a platinum blonde girl and this is an adventurous color by itself, but even that choice can be put aside by what we saw on the SS17 runways. Pastels and rainbow mixes are very exciting and hip, so why not giving them a chance coming next season? I wanted to share with you images of girls that...
January 8th, 2017 | Hair | Read More

Rock These Western Style Boots

Rock These Western Style Boots
I have a shopping obsession to share with you and this comes down to the ‘Sierra’ western-style boots hand-made in Mexico by 134-year-old bootmaker Lucchese. The pair features intricate laser-cut and stitched spiral motifs on cowhide and it is offered in designer color ‘Espresso’....
January 8th, 2017 | Shopping | Read More

Jessica Alba Does Moody Makeup

Jessica Alba Does Moody Makeup
Besides being a great actress, Jessica Alba is a makeup pro and owner to Honest beauty. Her makeup products have been spotted backstage in an array of fashion shows including that of Tory Burch for SS17. Foundations, powders, and concealers cover a wide range of skin tones and ingredients get closest...
January 8th, 2017 | Beauty | Read More

Cynthia Rowley & Surf Culture to Share!

Cynthia Rowley & Surf Culture to Share!
Cynthia Rowley is known for girly surf-inspired outfits and great use of color! Matching her knew printed wetsuits to a Kookboard is a great idea, if you want to hit the waves in style! Metallic prints on must-have activewear pieces, complimented by matching gym bags will make you stand out in sporty...
January 6th, 2017 | News | Read More

Fab December Ladies!

Fab December Ladies!
I wanted to review my favorite celebrity looks from December 2016, because that was a really glamorous and festive month, during which jewelry, evening gowns and cocktail dresses stood out. Holiday season was full of surprises and great events. Famous people dress up all year long, yet we can’t get...
January 6th, 2017 | News | Read More

Erin Fetherston Redefines Girliness!

Erin Fetherston Redefines Girliness!
From her Dollface round clutches to her wondrous LBDs, Erin Fetherston belongs to the new generation of designers who realize that girls are not dressing up like their moms at a similar age! She definitely creates girly looks but she twists them to fit the needs of super confident, busy, and independent...
January 6th, 2017 | Shopping | Read More

A New Year for You!

A New Year for You!
Hello my dearest friends and fashionistas! We all do New Year resolutions, hoping that we will quit some bad habits, improve our daily lives, and hone our skills. Last week I was in that mood too, reevaluating my schedules, goals, and keys to success. Over the last year I increased my efficiency, saving...
January 5th, 2017 | News | Read More

A Talented Stylist to Watch!

A Talented Stylist to Watch!
Kim Appelt is one of the West Coast’s top fashion stylists. A personal and celebrity stylist with years in the fashion industry has become a go-to expert to all fashion-related things.  Along with dressing hip personal clients, both men and women, she also dresses local television personalities and...
November 28th, 2016 | News | Read More

A Mix of Smudge and Lines at Uma Wang

A Mix of Smudge and Lines at Uma Wang
With Givenchy making it huge and Chanel giving it a softer ‘edge’, a face masked with color or jewels remains on our agenda over the last couple of seasons. If you are still looking for the minimalist version of this dramatic look, try the Uma Wang warrior makeup that complemented the designer’s...
November 12th, 2016 | News, Beauty | Read More

The Color Mismatch Phiney Pet Goes For

The Color Mismatch Phiney Pet Goes For
In a much commercialized fashion scene, up-and-coming designers have the freshness of the artist, giving us quirky ideas and making us appreciate the non-trends or the cool side of trends. Boldly hued & mismatched eyes seen at the Phiney Pet SS17 presentation during London Fashion Week, were those...
November 12th, 2016 | Beauty | Read More